The Executive Summary is the most important section of your business plan. It provides a concise overview of the entire plan along with a history of your company. This section tells your reader where your company is and where you want to take it. It’s the first thing your readers see; therefore it is the thing that will either grab their interest and make them want to keep reading or make them want to put it down and forget about it. More than anything else, this section is important because it tells the reader why you think your business idea will be successful.

The executive summary should be the last section you write. After you’ve worked out all the details of your plan, you’ll be in a better position to summarize it – and it should be a summary (i.e., no more than 4 pages).

If you are starting from scratch it’s a good idea to put together a simple business plan.  Your business plan will probably change as you and your business grow, but you need a good starting point.  We can help you draft a plan that suits your needs and help you fine-tune it as your business takes shape.

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